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Now we’re talking complicated!

Epicurious is a compendium of recipes from Gourmet and Bon Appetit magazines. A nice feature is their “most popular recipes.” Here’s a way to see what the world is cooking.

And yes, that’s right, in spot #11 is, “Salted Water for Boiling.” Now, they don’t have a recipe for actually boiling the water, but they do tell you how much salt to use.

It was beat by Turkey Meatloaf, but just by a hair.

No galactic lesson to be learned here, just bad programming or stupid surfers. Or both.

Less than $13!

Hardball negotiations have led to an amazing price on the new Purple Cow book. If you buy more than 10 at a time, Barnes & Noble will sell them to you for about $12.97. No idea for how long, but click here and happy reading. It ships on May 12. Moo.

Today is Astroboy’s Birthday!

If you speak Japanese, you can click here. and check it out.

Astroboy represents hope, achievement, initiative and wonder–that and hours spent watching channel 29 every afternoon for years and years. Happy birthday!

Are you remarkable enough to be in my new eBook?

Purple Cow, which is due out on May 8th, is all about being remarkable. About creating a product, a service or an organization that’s so amazing that people tell each other about it. Simultaneous with publication of the hardcover, I’m going to release an ebook called “99 Purple Cows”. The idea is simple: 99 people, products, services or organizations that are remarkable, each with a short profile.

The goal is that readers will find inspiration in the examples (and that those featured will get the recognition they deserve.) The ebook will cost $9.99 (no surprise) with all proceeds going to roomtoread.org. If you’re featured in the ebook, you can have digital copies for free to distribute to friends and colleagues.

Nominate yourself! Nominate someone else. Click here for the NOMINATION FORM. Please note that your nomination should include plenty of facts and figures and links… don’t worry about your writing style, I’ll handle that.

I’m probably not supposed to tell you about this

A friend told me about BzzAgent, a company that’ s putting a lot of Ideavirus thinking to work. They are trying to build a sustainable, leveraged way of igniting buzz networks. The goal is to help organizations launch great products (Purple Cows) by bringing them directly to the sneezers who can spread the word.

I just hired them to bzz the Purple Cow. Dave, who runs the place, tells me that they’re always looking for qualified agents (and qualified clients, natch).

I’ll update you as it goes, but in keeping with my plan to talk about the marketing before we do it, there you go.

Madonna decides she likes file sharing

Not that her opinion matters a whole lot, but as a loud critic of Napster, it’s interesting to see her (or her minions) now understanding that ideas that spread, win. Madonna grooves with MP3 release | CNET News.com

No, it’s not April Fools day yet

But this article from the New York Times comes close. The Sound of Things to Come. I don’t know about you, but I want one.

Have you ever changed your mind online?

Have you ever read anything online that made you change your mind about something? An essay, a manifesto, an argument that was so cogent, well-delivered and persuasive that you not only switched positions but also took the time to tell someone else about it?

If you did, I’d like to hear about it. Send me a link. I’m looking for the best online manifestos–sort of a top ten list of persuasion.

Thanks.

Pay you a nickel?

A quick look at Amazon (Purple Cow, for example) shows an interesting gimmick. Answer a question about Amazon’s selection and you get a nickel paid to you.

What I like about this (other than the interesting use of Permission Marketing) is that they’re opening a fascinating door here. The goal, it seems to me, is not to teach you how many gameboy games they have (350) but to start an entire dialogue with you. Once they start giving you nickels, then they can have a dialogue about how to SPEND those nickels as well.

The other thing I like is how beautifully the UI works. It’s a click or two. That’s it. Beautiful.

Upstairs is for thinking…

And downstairs is for dancing. And we need more of both, don’t you think? Today, we welcome Elly Markson, dear friend, pundit and guru, to this humble blog. Did you dance at work today? Were you tempted?

One of the coolest things that can happen is when our work makes us want to dance. Thanks for pointing that out, El.