If stupidity is against the law
Then the whole country is in trouble. CNN.com – $1 million%u2020bill leads to arrest – Mar 9, 2004
I’ve made the switch to RSS
Which means it’s going to be hard to get me to shut up for a while about it.
Read Doc’s second post on the ubiquity of it. The Doc Searls Weblog : Wednesday, March 10, 2004
What will make this work (or not work) is that we don’t yet have an amazon, ebay, yahoo or google of RSS. It’s still too homemade.
The price of wow…
Keeps going up.
Consider the case of Red Sky At Night – Great deals on Helly Hansen, Sperry Top Siders, Sebago Docksides, Teva Sandals, Brass Lamps, Boating Books, Brass Clocks, Ships Bells, Hand Bells, Boat Shoes, Deck Shoes. I ordered some shoes two weeks ago (my son is in a play) and let them know when we needed them by.
The date came and went, and no shoes.
Shoot.
So we had to go out and buy a pair the old-fashioned way. Two days later, the shoes got here. I just got a call from the person who handled our online order, and, unprompted, he refunded all of our money and told us we could keep the shoes.
Cheap?
Nope.
Worth it? Well, considering that it costs $10 to $200 to get an online customer using various forms of media, and that they just got one for good, yes, it was a good investment.
Like this…
the surprising thing is that the Times (and the rest of the industry) think Particle’s approach is new and novel.
This is the future, folks. The Unorthodox System: First Build a Fan Base, Then Record an Album
Cool News finds the Purple Cow
…in Detroit. reveries – marketing insights and ideas. Here’s an excerpt:
Nissan’s “Carlos Ghosn recently declared that design was now on a part with investment strategy, the most fateful decision a modern corporation can make.”
Indeed, the auto “industry’s economics,” Mr. Jenkins goes on to suggest, “have also become impressively Hollywood-like … Nowadays,” he observes, “any reward for shareholders will have to come from gratuitous profits earned on ‘hot models’ that customers are willing to pay more than a commodity-box price for.” It’s a trend that started with the “retrofusion” of the new Beetle and Chrysler’s PT Cruiser, and continued with “the 2001 Thunderbird, this year’s Chevy SSR and next year’s Ford GT. That pace picked up, Mr. Jenkins suggests, with “the Bauhaus-inspired Audi TT … and a series of Volvo non-boxes inflected with the sensibility of Swedish furniture design.”
March 25th at my office
We’ve got people from the UK, Poland, California and New Jersey coming to my seminar on March 25.
Just wanted to remind you that there’s six seats left. If you’d like to come, drop me a line at sethgodin@yahoo.com and I’ll send you all the details.
Seth
Easier than RSS
I was waiting for someone to figure out how to do this, because RSS is a little scary for us mere mortals. Bloglines | Free, Web-Based News Aggregator let’s you put all the blogs you read in one place.
You lose the wonderful formatting that makes blog reading magazine-like, but it sure makes it easy to keep track of what’s up. Thanks to Ray Tse for the tip.
Purple Cow and a Red Urinal
Meike van Schijndel probably isn’t going to start selling bathroom fixtures any time soon. But a quick look at her site, Welcome to Bathroom Mania! sure makes it seem that way.
This is funny and clever and outrageous and it demonstrates her talent and drive. In fact, most entrepreneurs who say they don’t have the resources to launch their purple cow (and are worried that someone will steal their idea) can learn a big lesson here. Her idea is likely to catch on (if the interest is any indication) which means that someone will either license it or rip her off. Either way, if her idea spreads, she wins, because she’s the undisputed source of an ideavirus.
(Thanks to the Viral Marketing Blog for the tip.)