I’ve gotten some mail on this, so I wanted to clarify.
The private beta begins on Monday. We’ll be inviting about 300 randomly selected people by email. If you don’t get invited, don’t fret. We’re ensuring that earlybirds don’t claim all the good urls… Then, as the test proceeds, every day we’ll invite some more people until the entire list of secret beta volunteers is online… soon after that, we’ll open up the beta to the public. (and yes, you can still sign up: Squidoo Secret Beta)
Hope that helps!
October 14, 2005
No, not you. You already read books about leadership and business and change. I’m talking about your colleagues, the ones who count Who Moved My Cheese as their last book about business.
Today is World Big Moo day. Today’s the day to visit Amazon.com or The Big Moo Page and buy 100 or 1,000 for everyone. No, it’s not the coherent narrative you usually look for from Guy or Tom or Malcolm. But yes, it’s just the right sort of buffet to get everyone talking.
Take a look at this picture. That’s part of the work of The Acumen Fund. That’s one of the charities that benefits from 100% of author royalties.
Thanks for making change happen.
Link: 800-CEO-READ Blog: More Reading from All Marketers Are Liars. Thanks, Todd.
PS Todd’s new book is out. Worth a look: The More Space Project (Astronaut Projects).
PPS Dave Balter’s new book is out soon as well. Take a look at Dave’s bzzagent blog: Inside BzzAgent – BeeLog. It’s a fascinating example of a CEO blog that actually works. It works (at least it works for Dave and for his readers) because he’s doing the whole thing ‘out loud.’ It’s a very public way to talk about what’s usually very private–the innards of a business. And judging from the results, it’s working.
PPPS Tomorrow is "buy 1,000 copies of The Big Moo Day." Refreshments will be served.
October 13, 2005
John Moore continues his riff on the Soup Peddler. Brand Autopsy: Food and Wine … and The Soup Peddler!. Take a few minutes and browse his recent posts while you’re there…
Here’s the first school built as a result of sales of The Big Moo. I’m aware that I’m posting about this book more than anything I’ve ever worked on before, but when you see pictures like this, I think it makes it worth it.
Thanks to my 32 colleagues who are donating all their proceeds to charity. More schools to come.
And here’s a look at the village in Nepal (more than 275 families) that will have their lives changed forever. It would be okay with me if you bought 1,000 more copies..
Right?
Nope. Erik Severin points us to Burnout, tire roasting cool pictures, Fast Cool Cars.
Turning a noun (tires), into a gerund (drifting, peeling, moving, red).
PS Diego beat me to it.
Link: BuzzMachine: Squidoo.
Said it better than I did. Thanks.
October 10, 2005
Today’s Big Moo review teaches a lesson: Solopreneurial Tendencies: It’s the Big Moo Review…. When I handed in the manuscript, five different people read it and gave me feedback. And every single person disliked a few of the entries.
The thing is, the entries they didn’t like were completely different. In fact, the chances that an entry would be beloved by someone dramatically increased when it turned out that someone else didn’t like it.
Sharilyn picked out her favorite entry. And yes, it was one of the entries an earlier reader said, "didn’t really work for me."
Edges. Again.
The New York Times reports that newspapers are in even more trouble that we thought. The Philadelphia Inquirer lost 30% of its subscription base in the last twenty years.
For just about any venture, it’s the first customers that pay the rent, and the last ones that make a profit. It’s hard to imagine anyone going back to newspapers, isn’t it?
